WE'RE THE REASON YOU LOVE WINTER! Established in 1969. Squire John's has evolved from its humble beginnings as a small ski repair and boot-fitting shop into one of Canada's leading ski/snowboard retailers and service operations. Today, we still pride ourselves on providing expert boot-fitting services in addition to offering an unrivalled selection of the best products the ski and snowboard industry has to offer. Squire's also offers a wide selection of men's and women's activewear and a number of programs to formally meet customer needs such as the Squire's Race Service and the VIP Program.
The new HERO WORLD CUP SI 130 is a powerful, high-performance boot with an exact, race-inspired fit for technical expert skiers. Sensor Inside shells blend World Cup power and precision with Sensor Fit Technology and a 97mm "narrow" fit.Learn More
Down Jacket with an excellent fit and trendy color blocking is made of extremely water resistant, breathable ripstop and filled with the finest of down. The down-lined hood can be removed or refined with fur trim NUARA, sold separately. Additional fashion accents: the inner lining in the Bonner-exclusive Bandana Print and theme decorative patches.Learn More
SKI Magazine‘s Ski of the Year, the Yumi is an all mountain freeride ski with a shape of 125-83-103. For female skiers who want to tackle the front and back side of the mountain on a light weight, yet stable ski that can handle anything. From bumps, to trees, to hard pack - the Yumi is an impressive new ride.
The Atomic Redster Marcel Hirscher SL is the top ski from the Marcel Hirscher Icon Series II. It combines the performance of the fastest Slalom ski around with the iconic design of the three-times overall World Cup winner. This model is designed for skiers who, like Marcel, refuse to accept anything less than the ultimate performance from themselves and their ski.
The future is NOW for those looking to go faster, bigger, and shred like there’s nothing on their feet! Spin to win, it’s easy! Keep going, don’t stop! Paired with the Thin Tip™ construction, the Future Spin's Capwall™, Maple Macroblock™ & Sintered Fatty Base & Edge make for a bombproof ski needed to fight off the invading army of robots!
Designed to turn any old day into one for the books, the Wonder is made with a Cross Profile ensuring a buttery-smooth ride and Royal Rubber Pads to cushion the impact of bumpy landings. It's no “wonder” this board is a go-to favorite for groomers, powder or park.
Helen Schettini has been busting her ass in the backcountry for years with the boys, getting her game to the point that the whole world finally stood up and took notice. Strapped to her feet for this groundbreaking year was the Hel YES. Directional twin shape with our lightweight, responsive Poplar core. It handles everything from pillow stacks to big mountain lines.
The Select is the most versatile and customizable binding in our lineup. It excels in any type of terrain from street to peak. This year we decided to finesse the Select by offering a smaller size option, fitting it with our new Hyperfuse straps, and adding our new nylon-reinforced 50% fibreglass disc and mounting ring, which will add lateral flex and tweakability.
Inside and out, the Burton Zipline is a kid-tested, parent-approved winner for maximum fun and fuss-free function. No shortcuts here, just real-deal performance and features to get kids ahead, from the customized fit and warmth of a heat-moldable Imprint™ liner to the weightless feel and cushioning of the DynoLITE outsole.
The Helium Jacket may be one of our lightest downs, but don't be fooled into thinking it's a lightweight; no matter how low the temperatures go, it will always make sure you don't get left out in the cold. We've combined ultra light, resilient fabric with 700-fill feather down and Thermocool® padding for premium warmth and breathability. Cosy enough for snowy action, yet cool enough for urban adventures.
Classic and new, the Boy’s Artic Down Jacket has combined high quality down and synthetic insulation for perfect warmth on cold days. This comfortable and durable jacket has been reinforced on the shoulders and hood for added weather protection.
Pixie sticks are tubes filled with flavored sugar. Kids love flavored sugar. With all the wild print flavors of the Pixie jacket we're sure they'll eat this one up too. Prime 10 printed twill 2 ply, strategically seam sealed, powder skirt, hand gaiters, inner hood with fleece panel inserts, hand warmer pockets and mesh goggle pocket too... Delicious!
Amazingly warm and cozy, the Timeless will be your favorite jacket for winters to come with its eye-catching baffling, fixed hood, and uber-warm 700-fill down insulation. We gave it a design update this year to keep things fresh.
A Mondrian inspired jacket with curved kaleidoscopes of beautiful shades of pink, blue and purple. Ruched sides create a perfect princess fit and the detailed pockets are a delight.